April 13, 2018

Ask an SEO expert about link building and you will receive multiple responses – that it is an essential SEO skill; that it combines various skills like psychology, content, marketing, sales, and programming; that it is key to improving search engine traffic, and so on and so forth. According to a 2017 Search Engine Land study, Google considers backlinks to...

April 5, 2018

Small businesses need to focus their marketing efforts on platforms and channels where most of their users are. For most businesses, this search culminates into video marketing. Here are some stats that will drive home the point: More than 5 billion videos are watched on YouTube everyday. 500 million+ people watch Facebook videos everyday. Snapchat generates 10 billion video views...

Social Media And SEO Strategy Social media has changed the very landscape of the internet. Everyone involved in SEO should understand this and embrace it fully. These two go hand in hand, complementing each other. To have a successful strategy you need to master both and then blend them together in perfect harmony. Why Keyword Research Is Perhaps Even More Important Than...