$993,958,646
Revenue Generated by SEO22,125,576
E-commerece Transactions19,246,223
Leads Generated12,636,545
Calls Generated96%
Client Retention Rate Yes! We win 96% of the time.118
SEO Awards Won
Local SEO is all about making your business visible to potential customers in your local area when they search for products or services, such as “lawyers near me” or “restaurants in [city name]”. Local search engine optimization aims to connect businesses with potential customers in their local area and drive more traffic, lead generation, and sales to their websites by utilizing search engines like Google and business directories like Yelp, Superpages, and MerchantCircle to promote their business.
To increase your business’s local visibility, it’s important to work with a reputable and experienced digital marketing agency that specializes in local SEO services. OTT SEO Services can help you develop a customized Local SEO strategy that meets your specific needs and improves your visibility in local search results.
Local SEO services can work wonders for your business if you show up in Google’s “local pack,” “map pack,” or 3-pack,” as the first 3 spots below the map are commonly called.
Google maps is one of the most effective ways of getting new traffic, phone calls, and people walking into your place. It is so effective that you might see a drastic increase in traffic in a matter of hours after being properly created. We can rank maps like no one can, we can make the impossible, POSSIBLE… Google maps marketing is one of the strongest most amazing ways to generate revenue almost instantly for your business.
To know how local search looks like on a desktop computer, see to your right :
According to Google, 4 out of 5 consumers use search engines to research local businesses, like yours.
What’s more, 82% of local searchers will call, visit a store, or make a purchase offline (TMP/comScore). And 61% of local searches result in a purchase (Search Engine Watch) — especially if they find you searching on their mobile phone.
So, you want to do everything you can to rank highly in Google local search. You want to be found right below that map, in the first 3 spots … and you want to outrank you competitors when local customers do a search for your type of business.
We have inspired and motivated business owners, entrepreneurs, and professionals around the world for the past few years, and we’ve designed apps that both boost brand awareness and drives productivity off the charts. However, we realized that we couldn’t help everyone. and the truth is not everyone is our match made in heaven. Therefore, we only accept new clients after an extensive screening process that helps us determine whether we will be a good fit for each other.
And here’s what that same google search looks like on a mobile phone, which is even more important. Because roughly 58% of local searches are now done on mobile devices.
If you search for the best local SEO company near me without revealing your location, Google will automatically display the BEST 3 results on the map-pack based on their distance to you. If we have a map near your location, Google will present our company in that 3-pack depending on your proximity to us… Chances are you will check out the top 3 positions before you go check any other options.
According to Google, 50% of people who conducted a local search on their mobile phones visited a store within a day. And 18% of local searches on a mobile phone led to a purchase within a day, making local search an effective tool for search engine marketing and lead generation.
The only question is, will those consumers buy from you or from your competitor? Consult with our local SEO experts to ensure your business stands out and attracts those potential customers.
First, understand that local search depends greatly on prominence. How well known and trusted is your business? Because Google wants to send users to trustworthy websites. It just makes sense. Now, for real tips you can use to meet all the criteria above, here are …
Local citation management is crucial for any business to ensure accurate and consistent information about their company is available on the web. These citations often include the name of your company, phone number, and address, aka NAP. The most common local citations are directories like Google+, Yellowpages.com, Manta.com, etc. But Google also counts citations found on blogs, newspapers sites, event listing sites, etc.
Reputaion management are critical. What are people saying about your business on sites like Yelp, CitySearch, MerchantCircle, etc.? Google counts the number and quality of reviews to help determine your local search ranking.
to your site from well-established local websites are a final key component of search algorithms in Google. Because it’s hard to fake a link to a business from the Chamber of Commerce or a local networking group. So these are vital.
first, to improve your online visibility, start by getting your business listed accurately on top online directory sites such as Yelp, Merchant Circle, Citysearch, Yellowpages.com, and Manta.com. To further enhance your presence, don’t forget to invest in Google Business profile optimization. This will ensure that your business stands out and attracts potential customers on Google’s search and map results.
Second, get listed on trusted local directories, including your local chamber of commerce, newspapers, and networking groups (BNI, Meetup, etc.).
Third, get your business listed on relevant local blogs. How to find them? Search for “[your city] blog” or “[your neighborhood] blog” to discover good ones. Any blogs that show up in Google are worth a look, because they already rank high in search! Thus, if your business is listed on them, you will benefit from a local citation that is seen as trusted and relevant by search engines.
Finally, search Google for phrases like “[your city] business directory” to find more local citation websites to get listed on.
Research shows that 84% of people trust online reviews just as much as a personal referral. And 70% of customers will leave a review for a business, if asked to do so. What this means for you: You need to leverage the power of reviews by asking your customers to leave them for your business.
Two places where you want to get more customers reviews are your Google My Business page and your Facebook page.
Positive reviews on your Google My Business page are important because they appear in Google when someone searches for your business. They are among the first impressions people have about you in Google and can determine if future customers visit your website … or your competitors.’
Good reviews on your Facebook page can attract more new customers as well. Because a growing number of people use social media to see what others think about a business.
Google has said that “high-quality, positive reviews from your customers will improve your small business’s visibility,” which implies that reviews are a factor to consider when aiming for better local search engine optimization – especially if you want to appear in the local pack.
Unlike local citations, it can be more challenging to get local links. But they’re just as important, because they can increase your local search visibility.
To get more links from local sources, here are 7 things you can do:
Get local press coverage. Newspapers love surveys and practical tips, for example. If you can pitch a local TV, radio, or newspaper reporter on a story idea, they will almost certainly link to your website.
Become a guest blogger on a local blog. Nearly every blog will agree to let you make guest posts that include a link to your website, because they all want new, unique local content.
Join your local chamber of commerce and link to your website from their membership directory.
Join local networking groups, like BNI or the Kiwanis Club, and to the same thing.
Host an event on Eventbrite.com and link to your website.
Sponsor a local event. Search Meetup.com for a list of local events and ask organizers about sponsorship. You may be surprised at how easy and inexpensive this is, and they can link to you from their event page.
Offer discounts to local businesses in exchange for a link from their website to yours. The bigger and more authoritative the website that links to you, the better.
These 3 mistakes could ruin your efforts at local search engine optimization. Avoid them!
Visit your website’s contact page and confirm all of your information is complete and accurate: the business Name, Address, and Phone number (NAP) should be listed as text, not an image. This ensures that Google can index and verify the accuracy of your contact details.
There are negative factors that can hurt your local search rankings. These include the following:
• Listing your business in the wrong category in your Google My Business page can negatively impact your local SEO.
• Listing a false business address for vanity purposes can seriously damage your rankings. Stick to real addresses (no PO boxes) for real locations.
• Malware on your website can cripple your local SEO, and you may never know it is even there. Scan your site regularly to make sure it’s clean.
If you’re struggling to get customer reviews online, don’t feel bad. You have company. However, you need to start having them.
Short of investing in software or hiring a service to do it for you, the quickest way to get more customer reviews is to ASK. Start by sending your customers an email with directions, along with links to your Google My Business and Facebook pages. The easier you can make it for customers to give you reviews, the more reviews you will get.
You Will Fall Behind
Just as the rules for web design have changed, forcing you to create a mobile-friendly website or be penalized by Google, the rules for local search have changed too. The bar has been raised.
Just a few years ago, most businesses did nothing to optimize for local search. As a business owner, you’re now learning what it takes to rank higher in Google local results. But you’re not alone. Your competitors are learning too. Google is a bloody warzone and no one is playing nice, so you need a partner who is more than prepared to fight and win battles for every one of their clients/partners.
What happens when everyone uses search optimization tactics? Can you see the problem? You have to start running even faster to keep your current position. Or you’ll fall further behind.
Whoever wins in local SEO wins the lion’s share of local customers. Is that fair? Probably not. Is that reality? Yes.
See If Your Business Qualifies To Work With OTT.
See If Your Business Qualifies To Work With OTT.
Join clients who enjoy 96% satisfaction
After hiring a few SEO firms over the years, with little to no results, I decided to give one more crack at it. I learned about Over The Top SEO while researching the best link building companies on google, and found myself stumbling across their website. I was introduced to the founder, Guy Sheetrit, by one of his employees, and could immediately tell my experience would be different. Guy seems to have a knowledge of SEO that far surpasses that of 99% of the SEO firms I’ve dealt with in the past, and the results speak for itself. I plan on using his services in the months to come.
Over The Top SEO chose a great name, because their results really are over the top. I worked out an estimated ROI I’d get from working with them, and the results have FAR exceeded what I thought I’d be getting. First page results all over the place, ranking for wayyyyy more phrases than I was even expecting, and the traffic has turned into a game changing amount of new business for me and my company. Thank you guys sincerely!
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We started working with Over The Top SEO after looking for serious SEO experts, we found them in the top positions for most of the competitive words we looked up and after much consideration we decided to go with them, We can’t disclose too much but I can say that it is a beautiful relationship and we are most grateful for the technical knowledge these guys have. Overall just 10/10.
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It sounds that I am very buyest, but hee, what these guys do works. On a daily basis you see your positions improve, traffic get better and your store grow. We are happy bumping into Over The Top SEO, even though we are a dutch company they managed to get Gereedschappelijk the ranking we were looking for. And still improving…!
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Over The Top SEO chose a great name, because their results really are over the top. I worked out an estimated ROI I’d get from working with them, and the results have FAR exceeded what I thought I’d be getting. First page results all over the place, ranking for wayyyyy more phrases than I was even expecting, and the traffic has turned into a game changing amount of new business for me and my company. Thank you guys sincerely!
You can sell local SEO services to local businesses by highlighting yourself as the best marketer in the town. A proper client portfolio should back your expertise. Now, when it comes to Local SEO strategy, share your local knowledge on the blog. Work on the client’s weaknesses and help them compete with their biggest competitors. Use your client’s strengths and work on them to make the website successful.
Who knows? OTT might be the best thing that ever happened to you.
