SEO SINGAPORE SERVICES
Most Effective SEO Company in Singapore
- Affordable Pricing
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- Worked with Dozens of Industries
- Team of experienced Digital Marketing Experts
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Singapore SEO & Digital Marketing The Way It Should Be Done
Singapore is now one of the world’s best start-up hubs worldwide. The sovereign city-state ‘Singapore’ is very welcoming to new business ventures, with a technological and legal framework that favors startups and other tech-related and digital ventures.
The city is championing the concept of Smart Cities by opening the first Enterprise Districts in the next few years, and Over The Top SEO invites you to take part of this exciting development.
The Central Business district has always been a gravitational pole for all those who want to invest in the city. However, there are efforts to create Enterprise Districts and transform Punggol in a digital district to generate at least 28.000 new digital economy jobs in the next few years.
If you are a business owner or are considering establishing your own business in Singapore or anywhere in the Asian Pacific, you know how important it is to stay ahead of the game. And the name of the game today is Search Engine Optimization (SEO) and digital marketing.
Having a website is no longer a choice, it’s a necessity. But with nearly 2 billion existing websites – and counting-, simply having one just won’t do anymore. It needs to be optimized so that your prospects easily find you amongst innumerable options.
Are you ready to make your website a traffic-generating machine? Schedule a call with one of our Singapore SEO experts to learn what we can do for you.
Meet Your Local Representatives
Aaron De Roza
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310B Punggol Walk
#05-552, Singapore 822310
Phone: 65 3158 0944
Over The Top SEO Singapore – Contact Us Today!
Get Found In Singapore: Why Local SEO Matters
Between 2016 and 2017, the number of websites gone live increased by 69% and the number of internet users has increased by more than 1000% in the last ten years.
In Asia alone, there are more than two billion internet users, and Singapore has the second largest internet penetration in the continent. This means more than 80% of the population has access and uses the internet.
With that many websites in Asia and worldwide, how do you stay ahead of the game?
Using Local SEO strategies
Using Singapore Search Engine Optimization Strategies can help you rank higher than any of your competitors and boost your client leads and conversion rates.
But implementing local SEO techniques strategies takes knowledge, time, and experience, and if you are a business owner, you probably don´t have the time it takes to properly learn Singapore SEO best practices and their constant updates.
Additionally, the amount of information found online is overwhelming; one expert favors some strategies over others while another one does the exact opposite. So how can you be sure you are implementing search engine optimization strategies the right way?
You call us. Our international team of experts can help you with everything related to Singapore search engine optimization, and digital and offline marketing to ensure you get the results you seek.
But don’t take our word for it. You can check out our client portfolio and see what they have to say about our services. What will you find? The highest retention rate of any SEO Singapore service or any digital marketing agency we know of.
We provide comprehensive SEO and Digital Marketing services that include:
Global and Local SEO
Developing a local SEO strategy will let your nearby clients find you when they’re searching for your specific type of business, and they’re ready to buy. Some of the elements that help your business rank in local searches are Google Maps, Google+ Local listings, and other local directories. Google My Business, a free directory that lists local businesses is a crucial tool in a local search engine optimization strategy.
Are you a local entrepreneur ready to expand your business? We can also help you successfully break into new markets worldwide. Virtually nothing can bring more customers to your business faster than Singapore SEO. On top of that, the investment you need to make compared to the profits you´ll gain and unbeatable. Ranking higher on search engines such as Google, Bing, and Yahoo! will bring customers who are already looking for you.
One of the top problems we find when we start analyzing a client’s website is the lack of location-specific pages and content. It is happening to many companies and startups in the Lion City, Singapore. Not having specifically tailored content drastically affects your site’s ranking on search engines result pages, especially for searches carried out on mobile devices.
How can we fix this? We have several tricks up our sleeve –all in compliance with Google best practices- but we can tell you how important it is to include location-specific tags or geotags when you create a page or publish new content on your website. If you want to know how we can help you exactly, send us a message, and one of our local SEO experts will get back to you shortly.
Social Media Management
Singapore is the third country in Asia with the largest social media penetration. 79% of the population uses social media, and the most popular platforms are YouTube, Facebook, and Instagram.
More than 90% of the country’s internet users have at least one social media account and spend approximately 2.5 hours on the account every day. Brands need to take advantage of this virtually captive audience.
That is what social media management does, and that is what we can do for you. We can help you draw attention to your brand using social media marketing. This can help you gain followers and let your potential customers learn about your business, products, and services.
One of the main advantages of social media is that you can effectively and efficiently target your posts to your ideal audience. By narrowing it down to your ideal potential clientele, your marketing investments will see a boost in ROI, and you will be able to measure their effectiveness in real time.
Our social media management experts can help you to consistently grow your sales.
Through Social Media Marketing and management, we can help you target users more precisely through location, gender, age, interests, and occupation.
Additionally, social media is the perfect and most direct channel to interact with your current and potential customers.
However, you need to be careful about how you handle your social media accounts as users share their opinions with friends and family — before ever calling or visiting your business.
You need to optimize your social media accounts, so they reach your ideal customers, but you need to do this in a smart way. Not every social media is right for every business, and we can explain why.
Did you know that 42% of consumers in Singapore use the Internet to research products and compare brands before making a purchasing decision? What´s more, one in every four consumers checks out reviews online before buying a product or hiring a service.
Your reputation has never been more important. With tons of information readily available after a few keystrokes, just one bad online review can damage your brand and punish your profits.
To prevent this from happening, you need a reputation management service that includes search engine optimization strategies. It is better to protect your reputation than to have to repair it.
Here’s an example of how we helped a client come out of the ranking gutter: A local restaurant had a nearly perfect reputation until a disgruntled reviewer decided to go online and post a negative comment on several popular review websites. After a while, those negative reviews started ranking on the first page of results on every major search engine. This resulted in the restaurant losing potential customers and maybe even a few who had already been there.
How did we help them mitigate and repair the damage this person caused? By creating useful, relevant content that was optimized, so they quickly started appearing on the first page of results, pushing down that one damaging content and burying it forever under tons of awesome content. We also helped them manage their online reviews and deal with the few unhappy customers that appear from time to time.
The terrible thing about reviews is that some sites allow unverified customers to leave comments. This affects any business rankings and reputation for two reasons: the bad reviews can be left by anyone with a personal grudge against you, and, these sites are sometimes used by unethical marketers seeking to destroy their clients´ competitors. It’s not right, but these type of companies do exist, and you need to beware of their malpractice tactics and antics.
This is the most widely used content management system for Singapore web design, and there is a reason for that. It displays on a diversity of screen sizes and device types, and if your content is optimized correctly, it all but guarantees free, organic traffic to your website.
Believe it or not, your choice of hosting provider can affect your ranking on search engines in Singapore local searches. Three factors that affect a website’s ranking in regards to SEO are up/downtime, speed, and location. Search engines, and especially Google, want to provide their users with the most relevant and useful results. That is why SERPs ranking is such a complex process. A page that loads faster, vs. one that takes ages will rank higher (speed). A page that is hosted on a reliable server (99% uptime or higher) will rank higher. If you want to learn about our SEO Singapore Hosting Solution, send us a message, and we will get back to you shortly!
One of the most important advantages of having an search engine optimized website is that it generates quality leads. But what does that mean? With a combination of Search Engine Optimization and Search Engine Marketing, we can help your ideal clients find you. These are people who are already looking for you. We just need to point them in the right direction: your site.
In the last 12 months, we have generated more than $250 million USD in leads for our clients on four continents. Our comprehensive approach covers all your basis. Our Singapore SEO services, combined with pay-per-click campaigns, social media marketing, and direct mail advertising can bring a wealth of potential clients that will increase your revenue opportunities.
Custom Marketing Campaigns On and Offline
This goes hand in hand with what we mentioned before: a comprehensive marketing approach. Yes! We are a digital marketing agency, but we know that you shouldn’t put all your eggs in one basket. That’s why we have an array of both on and offline marketing solutions to help you find clients through all communication channels. The more marketing pillars you use for building your business, the stronger it becomes. Let us show you how!
Our packages are scalable and cost-effective, so you don’t have to break the bank to start your SEO efforts and other marketing strategies.
People in Singapore trust email marketing more than they trust adverts such as pop-ups or banners.
- 90% of Singaporeans read their email at least once a day. The other 10% read them at least once a week.
- 62% of people have signed up to receive email promotions.
Email subscriptions are the best way to build a relationship with your customers and close sales online.
If you don’t have any idea how to grow or even how to start an email subscription list, our marketing team can help you do just that. If you didn´t think it was possible to make profits from email marketing, you are in for a treat.
Our team of marketing and SEO experts in Singapore is Google Certified who can develop and implement successful click-to-website and click-to-call ads that will allow you to maximize your profits. Our specialists can also provide reports that will let you learn how successful your campaign is and how to adapt it to improve your earnings.
Conversion Rate Optimization
This is one of the most important aspects of digital marketing. By tweaking and fine-tuning your website’s message and making it a seamless, our digital marketing experts can increase the number of visitors who turn into prospects and eventually, into paying customs.
And how does that affect SEO?
Conversion rates are not unequivocally and directly related to organic website traffic, or even on how results pages ranks are determined.
That being said, there are some essential benefits that derive from having a website whose conversion rate is optimized:
- It can help you improve your understanding of clients, who your key audience is and what message and language better conveys what they are looking for. It is not about the number of visitors, but about getting the right visitors, those who are more likely to purchase your products or hire your services.
- It makes your business more scalable. Conversion Rate Optimization can help you maximize the number of browsers who turn into buyers.
- It is one of the most efficient ways to improve your business’s ROI in Singapore.
- It increases your authority. How? People need to trust your site in order to share sensitive information such as credit card or other banking info. If a large number of people do, then you are considered a trusted business, and this can help your search engine optimization efforts.
- You´ll be able to provide your users with a better experience. This is accomplished by analyzing your target audience, learning what works for them and implementing it. People who are happy to shop from you are more likely to engage more, turn into repeat customers, and even recommend your brand to others.
If you don’t believe in the power of conversion rate optimization, we’re just going to give you one quick example:
After we saw a website struggle with its rankings and conversion rates for months, we decided to make small changes in the wording of their content and their sales funnel. In a matter of months, the same web page increased sales in more than $30 million. Now, imagine what we can do for you! Get on the phone with one of our Singapore SEO representatives to learn exactly what we are all about and why we are so confident that our strategies will work for you.
Unlike traditional marketing strategies, which broadly consist of chasing customers down and bombarding them with ads, inbound marketing strategy is to make them come to you. This is done by providing current and potential customers with valuable content that will make them visit your website time and again. But creating valuable content will not do anything if they can’t find you. That’s why SEO is an essential aspect of any digital marketing campaign. We can optimize your content –and your website, so it ranks better on SERPs for relevant Singapore local searches.
The right inbound marketing strategy will provide the following digital assets:
- It gives an acquisition channel that is independent of payment methods.
- It lets the company create an automated system of business opportunities.
- It creates a customer database that grows monthly.
- It improves your brand’s image.
- It broadens your audience as the content reaches a larger audience and builds a community around it.
A Google Penalty is a drop in your website’s organic traffic. This might have resulted from the algorithm action or manually done by a Google employee. This happens when a website doesn’t comply with the search engine’s best practices, or when they resort to “illegal” techniques to rank higher and are caught, or because of an update in their algorithm. Our team of Singapore SEO experts can help you recover if this is the case with your website.
We will help you get on the good side of google in no time, and get your website re-indexed without a hassle.
These were just some of the services that we can provide for you. If you need anything you can’t find on this list, book a thirty-minute, and free consultation with one of our Singapore SEO experts.
Insights on Singapore’s Digital Marketing Potential
- 30% of Singaporeans use their mobiles in shopping centers. This provides a great deal or opportunities for retailers to improve the retail experience and bring it to the next level, outside of e-commerce.
- Approximately half of the population in Singapore shops online for goods.
- More than 50% of Singaporeans would like to be able to buy goods from more online retailers.
- 83% of people in Singapore will start with an internet search when looking for a new product.
- Nearly 50% of Singaporeans will carry out online product research while they are right inside the store.
- More than 40% of Singaporeans judge a company by their online presence.
- More than 50% agreed with the statement that companies that don’t offer consumers a high-quality digital experience are at risk of losing them as a customer.
- 82% of Singaporeans consider that search engines are an important part of their lives.
- It is important for more 80% of Singaporeans that a website is optimized for viewing and using on a mobile device.
- For almost 70% of Singaporeans, it is important that a website is easy to navigate.
- Nearly 30% of Singaporeans consider that tailoring digital advertising and promotions to their interests is very important.
- More than half of Singaporeans consider that having contact and product information that is easy to find is very important.
- More than 40% of people from the sovereign state use the internet to compare their purchasing options.
The bottom line is that the digital experience of the brand has become increasingly important in the consumers’ mind in Singapore. So an optimized, superior digital experience is essential to ensure potential customers have a good first experience with your company and feel reassured about the quality of your brand.
Interesting facts about Singapore’s Economy
- Household financial consumption spending increased by 130% in 10 years.
- Singapore usually ranks at the top of the World Bank’s Ease of Doing Business charts.
- The city-state is strategically located in the center of Southeast Asia, and its inhabitants enjoy high-quality services, world-class infrastructure, and a great climate for.
- It’s population increased by one third in ten years.
- It is a premier international tourist destination, which boosts potential consumers. In 2016 alone, Singapore received 16.4 million visitors from all over the globe.
SEO FOR FRANCHISES
Thinking about opening a franchise in Singapore?
Read on to learn why you should and how our Singapore SEO strategies can help you quickly grow your business venture.
Singapore’s privileged location makes it the perfect hub to expand business throughout the Asian continent. Its friendly a regulatory environment and the government’s business-oriented approach make it easier for businesspeople to set up and expand their ventures in and from the sovereign city. Singapore has become the first stop for American franchisors who want to expand their brands into Asian markets.
But this is hardly the only reason to consider opening shop or starting a business in the Lion City. The advent of the Enterprise District concept, certain areas of the island will soon become extremely attractive for entrepreneurs who invest in data and security technologies.
The island is becoming a pioneer when it comes to big data technologies, and some districts are embracing the idea of becoming “smart”. Singapore is doing a considerable effort to become a Smart City State.
The first one of these Enterprise Districts will be Punggol North. Its strategic location and infrastructure made it the logical starting point to assign a master developer to the area so, in the next few years, it becomes a pole of attraction to small and medium companies that want to take advantage of a young but highly trained technological workforce, and unmatchable advantages found only in Punggol.
But the efforts of the Singaporean government to push development forward does not end there. There are many more enterprise districts projected in the next 10 years, and by 2030 the Lion city will be decades ahead of many other advanced countries in terms of technology, effectively turning it into the next Silicon Valley.
The regulations in Singapore are easy to navigate, and there is no need to register franchises in the country as it doesn´t have laws specifically for this type of business. What’s more, it only takes days to get the paperwork ready for the franchise to be able to start working.
These are the top 5 brands liked by Singaporeans on Facebook:
- McDonalds Global
- McDonalds Singapore
- Samsung Mobile
Did you notice that three of them are franchises?
Why is SEO vital if I want to open a franchise?
If you take a look at our summary above on how Singaporean consumers view digital communications in relation to brands and e-commerce, then the reasons are pretty obvious. A franchise SEO strategy will help you exponentially grow your business and make it more accessible to potential consumers.
What’s more, because Singapore is a multi-ethnic society, it can serve as the perfect location to test new concepts and measure consumers’ reactions. This can be useful in determining the potential for such concepts in other Asian markets. Digital marketing makes testing and measuring the results significantly easier. Unlike traditional marketing, when you launch a digital marketing campaign, you can start measuring the level of success or lack thereof virtually from the get-go.
When you open a franchise, local SEO strategies help your venture turn into an established business quicker. How?
It helps you reach customers near you.
Most franchises area well-known brand, but it is important that potential customers know you are a choice that is nearby their location.
What can you do to improve your business’s local SEO strategies?
- List your location on Google Maps. You can also use Google My Business (GMB) to include your location in that directory, which automatically includes a Google Maps location.
- List your location on local business directories and review sites.
- Use location-related keywords when setting up you website pages and when publishing new content.
- Encourage or even directly ask customers to leave reviews for your business, GMB is a great tool for that.
- Be consistent with the Franchise’s established branding. This will allow customers to immediately feel identify and know they will be getting the exact product that they love so much.
What differentiates us from other digital marketing agencies and SEO services providers?
Most digital marketing agencies will tell you that SEO is some form of art. We are here to tell you there is no guesswork in what we do. We are data-driven professionals, and as such, there is reasoning and hard data to back up every decision we make about your company’s SEO strategy and digital marketing campaign. That’s why we are also known as one of the best SEO company in the world.
If you are facing problems with your business as you decided to take your digital marketing strategy to the next level, we can quickly assess your situation and find out where you need to strengthen your strategy or if you need to change it altogether.
Additionally, having worked on multiple SEO Singapore projects, we can provide access to a vast network of authoritative websites, local institutions, bloggers, and media outlets that can provide product and service reviews for your business.
That being said, our work is 100 percent transparent. We do not use fake link building. This would put in jeopardy our clients’ rankings as it is considered malpractice.
When you decide to hire us, you´ll get to work with marketing experts worldwide who can help you seamlessly expand your business should you decide it is time to widen your company’s horizon beyond Singaporean markets.
Our strategies, methods, and approaches are supported by years of trust-building with both our customers and business partners across the globe.
Our content creators can develop clever, hyper-target content marketing campaigns that will put your company in the digital map, helping you rank higher in search engine search result pages within Singapore.
We can help you out with content creation targeted at other Asian countries or even wider international markets such as Australia, Europe, and the Americas. Our multi-cultural, multi-language content team can create geo-targeted campaigns, and help you get relevant and authoritative links for any country you want to invest in. We also work with PPC campaigns that can be targeted to the Singaporean market or other specific countries and cities all over the world.
Join Our Vast Portfolio of Clients in Singapore and Worldwide Who Enjoy 96% Satisfaction
Despite thousands of changes made by Google and other search engines every year, less than 4% of our clients have ever moved on after working with us. That’s the highest retention rate of any search engine optimization service in Singapore or any digital marketing agency we know of.
There are three reasons why.
1) As Certified Google Partners, we play by the rules. We work with you to give Google and other search engines exactly what they want. To help your website recover from penalties, rank higher in search, and get more customers for your business. And if you found us after searching in Google or another search engine, you’ve proven for yourself that our SEO methods work.
2) We analyze and troubleshoot your website. Our software shows you exactly what happened to your site and when. Because defining the problem half the battle of solving it.
3) Our software developers work around the clock because they are located all over the world. The sun literally never sets on our team, because we are a global brand. That gives you a unique advantage when working with us. No other company can offer a 24 hour availability.
Take the next step. Request a Free SEO Diagnostic Review with one of our Singapore SEO experts.
During your private 30-minute meeting by phone or Skype, they will perform a live analysis of your website to uncover lost opportunities in your search rankings. You’ll see exactly what your website does well, what it doesn’t, and what to do next.
There’s no cost, no obligation, and you’ll receive a Surprise Gift to thank you for your time.
Don’t have a website yet? No worries. We can help you design and develop your website from scratch. Let us know what you have in mind and our team of web designers and developers will get to work to bring your idea to life.
Singapore SEO – Book a Consultation Call with Top SEO Experts in Singapore Today!
Call Us @ 65 3158 0944
Some of our clients
Why don’t you see more websites?
Because over 98% of our clients request confidentiality. You would, too, if your site suddenly ranked higher than your competitors and you started getting their customers! That’s why we respect our clients’ wishes.
But we’d be happy to show you specific SEO case studies based on your industry. That way, you can decide for yourself …
What to do now?
Take the next step. Request your Free SEO Diagnostic Review to discover lost opportunities in your website rankings. There’s no cost and no obligation.
During your 30-minute meeting by phone or Skype, an Over The Top SEO Singapore Advisor will perform an analysis of your website to uncover lost opportunities in your search rankings. You’ll see what your website does well, what it doesn’t, and what to do next.
There’s no cost and no obligation, if you qualify.