The cost of online reputation management can vary from business to business. While small and mid-sized companies typically spend $7000 to $10000 per year on reputation management, big brands and enterprises spend that much in a month or so. A big business with many locations will generally have thousands of customers and might need to do a lot of reputation building to keep customers coming and to turn negative feedback into positive content. This is why they spend considerably on reputation management based on the size and type of their business. Contact an online marketing company to know more about the cost of ORM.