Internal links are a great way to boost your rankings in seo performance. One way to do that is to have lots of content on your webpage so that you can have more interlinks as well. However, it is important to make the content not redundant and repetitive because otherwise the customers might just end up leaving instead of viewing your products or watching your videos for example. Through interlinks, try to guide search engines and users to pages which are actually relevant and useful to the reader and audience so that they captivate their attention and prove to be successful for you. How? By giving you a high rank in search engine results and page and by attracting more customers.