You can offer free SEO audits as Targeted future customers will appreciate it if you provide them with genuine, important information that they can use to make improvements in addition to telling them what they are doing well. Making a call to them and actually going out of your way will also help to foster confidence and trust. You can also attend trade shows where your target audience can be socialized with and networked with. Even a trade show booth at these occasions will place you in front of businesspeople looking for strategies to advance their organizations. You could also try your luck by making a business directory of yours to give businesses an opportunity to list themselves.