What are Directory links?

What are Directory links?

Directory links refer to links that originate in a web directory – also called link directories – that act as lists or catalogues of websites.

Although still in use, web directories and directory links are legacy elements from the early internet. As their name implies, they were used to list entries of people or businesses online, such as their homepage addresses and contact information.

Web directories today also tend to include entries about a website that contains links to their content, organized into categories and subcategories. Besides a link, entries can also have the page’s title and a summary of its content.

In most link directories, entries cover entire websites rather than their individual pages. For organizational purposes, most sites are eligible for inclusion in only a handful of categories within a directory.

The initial idea behind web directories is to provide an alternative way to find information online by browsing topics instead of searching by keywords. Today, most directories allow for searches within their database.

Submitting a website to web directories is a common SEO practice, with the intention to get backlinks in the form of directory links to the site. It cannot be made automatically, requiring manual input on behalf of the site’s webmaster, which can be a time-consuming process.

In the past, Google employees have talked discouragingly about directory links, stating that “directories are very often not the right way to build links.” So, the extent of their usefulness is debated.

However, some SEO companies still offer directory submission services as part of their SEO packages. They claim that directory links can help improve a site’s visibility and authority, especially if they are from reputable and relevant directories. They also argue that directory links can diversify a site’s link profile and increase its traffic.

Therefore, if you are looking for an SEO company that can help you with directory links, you should do some research and compare different options.