Header or heading tags are pieces of HTML code used to organize and format the content on your website. They go from H1 to H6 and help identify headers and sub-headers from other types of text.
H1 is the most important one as it is the main header of your site. It’s usually more significant than the others and has a sense of prominence. You are not required to use H2 to H6 tags, but they are an easy way to organize and maintain the flow on a webpage’s content.
Using these tags can be beneficial to both users and search engines. For consumers, it provides a sense of structure and allows them to know what the site is about without reading whole paragraphs. From the search engine point of view, header tags make it easier for crawlers to scan your site and identify what it’s about, its relevance, and value.
How should I use header tags?
The main reason for using header tags is to provide order. Give your website an organized feel using headings H1 through H6. The H1 header should be the title of an article, for example. Use headers H2 through H6 to structure useful information such as lists titles, or sub-titles.
Break your texts apart using this resource. Who wants to go into a website and see all the information clumped together? By using header tags, the reader can browse through your page more easily. Easy to read websites are most likely to attract more people (and make them stay) than a disorganized site.
Even though heading tags don’t affect SEO greatly, Google can still use the keywords included within the tags to determine what results you show up for. Strategically pick them and showcase them on your H1 headers.
Lastly, keep your tags interesting to your audience. Use familiar, clear, and concise language to attract more traffic and potential customers.