A reputation management company will do many things, build a sound strategy to deal with a bad reputation and re-build a stronger image of your business. They will monitor and respond to any negative comments, feedback and stories about the business to try to minimize their impacts. Besides that, the team will help build your online reputation by creating and publishing high-quality content about the business and getting it ranked on the first page of Google. They will also encourage your satisfied customers to post reviews about your good services, ethics, products and staff in order to uplift your business image.