Finding the right SEO company for your business depends on many factors.
What´s ideal for some, might be actually pretty harmful for others, and there are various reasons for that.
Digital marketing is a term that encompasses too many factors for an SEO company to cover them all. They all specialize in a few areas, often leaving others unattended.
For example, you might have a website with a sound On-Page structure working perfectly in technical sense. So, hiring an SEO company that only focuses on optimizing your structure, responsiveness, load speeds and overall design will not make much sense.
The same goes with startups with a strong branding awareness. They usually create awesome products and content, but struggle to get noticed by Google and social media platforms. These startups certainly benefit from having a team of experienced technical SEOs. They often only need people who know the ins and outs of search engines. That means that digital marketing agencies that focus on content creation and branding will not be as useful.
So the first thing you need to do is define your strengths and weaknesses. This is the tricky part. You might think your website is completely optimized and your content rocks. However, only an SEO company can give you a thorough and objective assessment.
The best way to find out if an SEO company is the right fit for you is to schedule a consultation. Most of them will try to dazzle you with a heavy use of buzzwords and data. Be wary of agencies that offer cookie cutter packages even before you even talk about your particular needs. It is unfortunate how many SEO firms rely on a business model that revolves around chasing clients around all year round.
Why OTT is a different kind of SEO company
In short, because our approach focuses on forming solid partnerships instead of getting new clients.
We do not offer services in the strict sense of the word. We put all our resources on the table, and work along with our clients for a common goal: beating the competition.
Here is a video of what OTT is all about.
Schedule a consultation session today and see if Over The Top SEO is the right firm for you.