Category : GEO

Structured Data Types for AI: Beyond FAQPage to Advanced Schema

Structured Data Types for AI: Beyond FAQPage to Advanced Schema

Most SEO guides cover FAQPage and HowTo schema. But in the era of AI-powered search—where Google’s AI Overviews, Perplexity, and ChatGPT browse and cite your content—schema strategy needs to go much deeper. This guide covers the advanced structured data types that signal authority to AI systems and unlock maximum SERP visibility. At Over The Top … Read more

Category : Advanced SEO Techniques

Video SEO: Schema, Transcripts, and Signals That Get Videos Ranked

Video SEO: Schema, Transcripts, and Signals That Get Videos Ranked

Video content now dominates search. Google surfaces video results in over 26% of all search queries, and that number is climbing. But most marketers are still leaving visibility on the table—publishing videos without the schema, transcripts, or structured signals that actually get them ranked. This guide changes that. At Over The Top SEO, we’ve helped … Read more

Category : GEO

AI Hallucinations and Brand Risk: Protecting Your Reputation in AI Search

AI Hallucinations and Brand Risk: Protecting Your Reputation in AI Search

AI systems confidently state false things about brands every day. A company’s founding date gets wrong, a product capability gets invented, a CEO’s background gets mixed up with someone else’s. For most of the history of web search, brand reputation management was about controlling what appeared in search results. In the AI search era, the … Read more

Category : Advanced SEO Techniques

Technical SEO for AI Crawlers: Configuring Sites for GPTBot, ClaudeBot, Perplexitybot

Technical SEO for AI Crawlers: Configuring Sites for GPTBot, ClaudeBot, Perplexitybot

AI crawlers are now a significant and growing portion of web traffic, and most sites are either inadvertently blocking them or failing to serve them in ways that maximize citation potential. GPTBot (OpenAI), ClaudeBot (Anthropic), PerplexityBot, and a handful of others are actively crawling the web to build training datasets and power real-time retrieval. Technical … Read more