Technical SEO has a reputation problem inside most organizations. It’s seen as a reactive function — the team you call when something breaks, or the checklist you run before a site launch. This framing consistently leads to under-resourced SEO teams, ignored recommendations, and preventable traffic losses. There’s a better model: treating technical SEO as an … Read more
Guy Sheetrit
Breaking news has always been a race. The publisher who gets accurate information online first wins the audience. In 2026, there’s a new competitor in that race: AI systems that synthesize dozens of sources into a single real-time summary and then cite — or don’t cite — your publication. This guide shows news publishers exactly … Read more
Guy Sheetrit
What causes brands to be excluded, misrepresented, or negatively cited in AI search — and the content, entity, and technical fixes to reverse these signals.
Guy Sheetrit
Dynamic rendering serves pre-rendered HTML to crawlers and JavaScript to users. Learn when it’s the right JavaScript SEO solution and how to implement it correctly.
Guy Sheetrit
How to optimize podcast and audio content for generative AI citations. Transcript SEO, structured data for audio, and getting AI tools to surface your podcast content.
Guy Sheetrit
The complete schema markup guide for 2026 — which schema types are essential, which are overrated, and how to implement them for rich results and AI citations.
Guy Sheetrit
How to apply prompt engineering principles to your content strategy to influence how AI systems like ChatGPT, Gemini, and Perplexity describe and recommend your brand.
Guy Sheetrit
An 80-point technical SEO checklist covering every Core Web Vitals fix for LCP, INP, and CLS in 2026. Diagnose, prioritize, and fix your page experience signals.
Guy Sheetrit
How to optimize your brand for citation in AI search companions — ChatGPT, Microsoft Copilot, Google Gemini, and Perplexity. A practical GEO strategy guide for 2026.
Guy Sheetrit
A complete technical breakdown of the 2026 Core Web Vitals update — what changed in LCP, INP, and CLS, and a practical checklist to hit perfect scores in field data.
Guy Sheetrit