Table of Contents toggle essentials of building a successful brand identity understanding brand identity vs brand image core elements of brand identity brand positioning brand personality brand story visual identity elements logo design color palette typography brand voice and tone brand guidelines and governance digital brand identity measuring brand identity success building your brand identity … Read more
Guy Sheetrit
If you want your business to succeed, you need to have effective chatbot marketing strategies. Chatbots can help you rise above the competition and improve your user experience by providing real-time communication. 51 per cent of people expect businesses to respond to their queries 24 X 7, as per the results of a survey. Chatbots … Read more
Guy Sheetrit
Content marketing is evolving and businesses are constantly increasing their budget to reach more customers and generate extra leads. Every minute, 1440 WordPress blogs are published, and 500 hours of content are uploaded to YouTube. These are huge numbers that businesses need to capitalize upon. For a deeper dive, explore our guide on AI-generated content … Read more
Guy Sheetrit
Content marketers don’t have it easy; they start their day with a 20-item to-do list, do it all,. End with another similar list. Then, there are many campaigns running in parallel, people to coordinate with and manage, and upcoming strategies to leverage. An 80-hour workweek might not have been the reason you decided to make … Read more
Guy Sheetrit
Email marketing continues to grow as one of the most effective channels of online marketing. The 2016 annual email marketing report suggests that emails provide a 4400% ROI and $44 for every dollar spent. With such huge potential in gaining new customers for your business, you should keep emails as the number 1 tactic for … Read more
Guy Sheetrit
Your customer is going to make a purchase decision based on two basic factors. The first is the quality of the product and the second is the pricing. Millennial audiences are much smarter and they always compare prices before they click on the buy button. You will make the worst decision of your life if … Read more
Guy Sheetrit
Chances are you landed on this page in your hunt for a guide to help you with your first site-wide SEO audit. Congratulations; because it’s almost certain that your website’s SEO score will be much better when you’re done with the audit. Doing the audit, however, can be tricky, purely because there could be so … Read more
Guy Sheetrit
The smart marketer out there knows how great content marketing can be for any digital brand. The trouble is that for small brands, it becomes difficult to keep on pumping in money for content marketing unless they get concrete results pretty quickly. That’s where I pitch in with help. In this guide, I will share … Read more
Guy Sheetrit
Table of Contents toggle artificial intelligence and the future of social media marketing the ai transformation in social media content creation and curation ai-powered content generation visual content optimization video and short-form content audience intelligence and targeting social listening and sentiment analysis audience segmentation lookalike audience creation advertising optimization automated bid management creative optimization audience … Read more
Guy Sheetrit
SEO reporting is extremely important from the client’s point of view. SEO reports are exactly where you have an opportunity to showcase to the client the SEO results you have obtained under the constraints of resources. There are several critical aspects to doing SEO reports. Here we drill a little deeper and tell you about … Read more
Guy Sheetrit
Based on our most successful results and relationships, we looked at what we did differently than others and discovered basic, simple commonalities in design and development between these diverse organizations.
These principles, when acted on, ultimately revealed themselves on our clients' bottom line. We believe that to withhold these revelations would be of the highest disservice to the health and strength of the businesses we're championing with our apps.
While these principles are basic and simple, they may not be easy for everyone. We've discovered not every business is prepared to or at the point where we can trust them to achieve their goals. What we do know is if an organization is prepared to dance within these principles, we have no doubt that we can win it together.