If you are a small business owner, you know that you are competing against the large businesses that have much more resources than you. In that, you know that you can never provide your business with the type of resources that these other companies can. However, you can be creative and use the power of … Read more
By Category : Commentary
The Ultimate Guide to Viral Campaigns
A viral ad campaign is one that is sufficiently funny, memorable or well-liked that it starts to spread on its own amongst individuals rather than just being broadcast by its originator. A great example is Dos Equis? Most Interesting Man In The World, the over-the-top exemplar of charisma, charm and sophistication whonquickly took on a … Read more
At the start of the year, Brafton began a campaign focusing on organic keywords. It was a huge success. The company increased their traffic by nearly 50% and the amount of top ten keywords shot up to 130%. They started by compiling a list of keywords they desired in blogs that would bring them more … Read more
Advertising is such a huge part of business in the modern world. Part of that comes down to the massive amount of options that businesses have to actually get the word out about a product that they have. It comes down to the individual business and what they want to achieve with their advertising. However, … Read more
Many people are able to build businesses online now. There is no longer a massive need for having a traditional brick and mortar store as so many people are resorting to online shopping. With that being said, an ecommerce site needs to be creative and have some things that make people find the use of … Read more
Category : Online marketing
Understanding Search Engines: What They Do, How They Work, and Which Are the Top Ones Out There
Google/To Google: Transitive Verb – To use the Google search engine to obtain information about (someone or something) on the World Wide Web (Merriam Webster) Google: Verb – to type words into the search engine Google® in order to find information about someone or something (Oxford Learner’s Dictionary) Google: (Verb) – “…commonly refers to searching … Read more
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Gone are the days when you could afford to ignore the internet. Let’s get this straight: Online marketing is overtaking traditional marketing, but in many ways, it’s no different. While there are multiple facets to growing a business, one of the most critical is an online marketing strategy. Nowadays, most people prefer to make their … Read more
We live in a world where tech seems to advance by leaps and bounds on an almost daily basis. However, it is design that constitutes the driving force behind it, the one that powers it up and shapes it. Design is the philosophy and concept behind the tangibility of invention, and just as it has … Read more
Category : Advanced SEO Techniques , Brand development , Business advice , Online marketing
How Do Google Photos for Businesses Affect Rankings?
Google Photos for Businesses; Is it worth it? Although the Google Business Photos program has been around for quite some time now, it has not been embraced with lots of enthusiasm by the business community. There has been a fear that it is just gimmicky. Others say that there are factor that are more important … Read more
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Ask an SEO expert about link building and you will receive multiple responses – that it is an essential SEO skill; that it combines various skills like psychology, content, marketing, sales, and programming; that it is key to improving search engine traffic, and so on and so forth. According to a 2017 Search Engine Land … Read more
