Category
Articles from : Online marketing
April 9, 2018 Business advice, Online marketing
Digital marketers have a tough deal cut out for them. Trends keep on changing, campaigns keep on becoming more complex, and the scope of work for them keeps on expanding....
February 16, 2018 Online marketing, Uncategorized
The Most Underrated Search Engines That Aren’t Google It’s an easy mistake to focus your efforts solely on the Google search engine at the expense of everything else. They have the majority of the traffic, right? The fact is that you can work with a large range of other search engines out there to improve the results of your SEO efforts. Some...
February 6, 2018 Online marketing, search engine optimization
2018 is finally here, which means it’s time for Google to once again update its mysterious search algorithm – you know, the one that provides the most relevant search results. But how does this affect SEO pundits and professionals worldwide? For starters, they need to stay abreast of the latest developments and trends so they can incorporate them later into...
January 16, 2018 Link Building, Online marketing
SEO is not getting any easier. Getting quality backlinks continues to be a major requirement for great SEO, and also continues to be a major challenge for most digital markers. Influencer marketing, to a great extent, has been a source of tremendous leverage for marketers, and the benefits are out there for the taking even in terms of backlink building...
December 21, 2017 Advanced SEO Techniques, Brand development, Online marketing
Reviews play a crucial role in improving the visibility and reputation of your business on Google. Especially for local businesses, most of the top organic listings are occupied by sites having good business reviews. People always have a tendency to follow. Our actions are dependant on the actions of others. We believe the product or service to be good if...
October 31, 2017 Online marketing
Want your business to succeed? Then you’ve got to rise above the competition and improve your user experience. And a big part of user experience is real-time communication. 51 percent of people expect businesses to respond to their queries 24 X 7, as per the results of a survey. Chatbots present a fast, programmable, and effective solution – one you...
October 19, 2017 Email Marketing, Online marketing
Email marketing continues to grow as one of the most effective channels of online marketing. The 2016 annual email marketing report suggests that emails provide a 4400% ROI and $44 for every dollar spent. With such huge potential in gaining new customers for your business, you should keep emails as number 1 tactic for online lead generation. The effectiveness of...
