Chances are you landed on this page in your hunt for a guide to help you with your first site-wide SEO audit. Congratulations; because it’s almost certain that your website’s SEO score will be much better when you’re done with the audit. Doing the audit, however, can be tricky, purely because there could be so … Read more
SEO reporting is extremely important from the client’s point of view. SEO reports are exactly where you have an opportunity to showcase to the client the SEO results you have obtained under the constraints of resources. There are several critical aspects to doing SEO reports. Here we drill a little deeper and tell you about … Read more
It’s the era of digital transformation right now, and your business needs to step up its digital marketing game if it wants to keep up with the complexities of the customer journey. Pay attention to multiple touch points and channels, identify possible flaws in your SEO strategy, and optimize and measure data carefully. However, all … Read more
The common understanding of web spamming is limited; everyone knows it’s a problem, but only a few realize the depth to which the problem of spamming has spread. Google’s webspam report reveals what’s hidden about webspam, explains the kind of efforts it’s taking to keep spam out of users of Google search, and reinforces all … Read more
Category : Advanced SEO Techniques , Business advice , Online marketing , SEO
SEO Security – Cybersecurity From An SEO Perspective
What is SEO security? SEO security is the use of SEO metrics to identify flaws in a site’s security, to act to solve those issues and to monitor site activity with security in mind. Good SEO practitioners follow security news closely and should increase their clients’ site security by a significant factor. They’re best placed … Read more
If you are serious about delivering great results for your clients, then you are going to have to invest in some excellent quality tools. There are many tools available on the market, and new pieces of software are launched on an almost daily basis it would seem. Personally, I am of the opinion that there … Read more
Category : SEO
Search Engine Marketing Misconceptions
Things People Don´t Know About Search Engine Marketing Surprise! You or (let’s be honest, more likely) your client’s understanding of search engine marketing could be well off the mark. It can sometimes feel hard ever to get it “right.” There is a lot to know when it comes to the impact of SEO and how it … Read more
You know full well that you’re hitting the targets you need for SEO success, but does your boss? It’s a nightmare situation that many experienced SEOs have been through before. The technical and long-term nature of SEO can make it difficult to report. We all have to show our work at the end of the … Read more
2023 has brought exciting changes to the SEO world. It’s a fast-moving game as what have been considered SEO Best Practices change continuously. Today we will list a few methods and techniques that have grown in prominence since the turn of the year. Content Aggregation It’s becoming increasingly clear as time goes on that users … Read more
Social media and SEO are becoming increasingly entwined and relevant to each other. While it was previously the case that these two areas were separate and did not have popular overlap the increase in the number of social media platforms and the spread of their use has pushed these two areas together. It is now … Read more