Learn how to optimize your brand’s knowledge panel and entity signals so AI systems like ChatGPT, Gemini, and Perplexity recognize and cite you as the authoritative source in your category.
Guy Sheetrit
Service workers can dramatically improve performance but also create crawling nightmares. This guide covers how Googlebot handles PWA service workers and the SEO configuration that prevents indexing failures.
Guy Sheetrit
Travel brands that appear in AI trip planners like ChatGPT, Google Travel AI, and Perplexity capture bookings before users ever visit a website. Here’s the GEO strategy for tourism and hospitality.
Guy Sheetrit
A complete framework for auditing third-party scripts and tag manager tags that slow down your pages. Learn to measure their real cost and remove what doesn’t earn its performance budget.
Guy Sheetrit
Brotli and Zstandard deliver 15-25% better compression than gzip. Learn how to implement advanced HTTP compression for faster pages and better Core Web Vitals.
Guy Sheetrit
Zero-click search is the new battlefield for visibility. Learn the GEO strategy that dominates featured snippets, AI Overviews, and direct answers.
Guy Sheetrit
Learn how to use prefetch and preload resource hints to speed up key pages and improve Core Web Vitals scores for better SEO rankings.
Guy Sheetrit
After testing GEO across 450+ campaigns, we have data on what actually drives AI search citations. Topical authority, content structure, E-E-A-T signals, and platform-specific factors — the real ranking signals for AI search.
Guy Sheetrit
Most SEOs barely scratch the surface of Google Search Console. This guide covers the advanced techniques, hidden filters, and strategic workflows that separate top-performing SEO teams from the rest.
Guy Sheetrit
GEO metrics are the foundation of any AI search optimization program. Learn how to measure AI answer inclusion rate, citation share, query coverage, and traffic from AI platforms — with a complete measurement framework.
Guy Sheetrit