Category : Online marketing

The Era of Disparagement Of The Entrepreneur

The Era of Disparagement Of The Entrepreneur

Not a day goes by without hearing we are in an era of the cult of the entrepreneur. There is no shortage of articles shouting it from the rooftops and many popular TV shows today try to put startups under a glamorous light. However, and I know many of you will say I´m wrong here, … Read more

Category : Online marketing

The Most Important Website Ranking Factors in 2023

The Most Important Website Ranking Factors in 2023

Building E-E-A-T requires demonstrating expertise through credentials, showcasing experience through original content, establishing authority through citations, and building trust through accurate information. These signals directly impact rankings for competitive keywords. Content Depth and Comprehensiveness Comprehensive content that thoroughly covers topics outperforms shallow content. Search intent analysis reveals what users expect, and content satisfying those expectations … Read more

Category : Online marketing

Building Links: Will It Be As Important in 2023?

Building Links: Will It Be As Important in 2023?

With so many SEO avenues out there now – PPC, ORM, social media ads, optimized content – it’s not uncommon to hear people wondering if building links is still going to bear any relevance in 2023. Granted, people asking that betray how little they actually know about SEO. However, the fact remains that not everyone … Read more

Category : Online marketing

Using Online Reputation Management to Protect Your Business

Using Online Reputation Management to Protect Your Business

The Internet has progressively become part of most aspects of our personal and business life, and corporate warfare is no exception. Now, those who like to play dirty use the internet as a battlefield and a means for their dark deeds. They have turned social media and internet news sites into a weapon to undermine … Read more

Category : Online marketing

Digital Marketing for Emerging Economies in 2023

Digital Marketing for Emerging Economies in 2023

Data-Driven Decision Making Advanced optimization starts with robust data collection and analysis. Implement comprehensive tracking across all user touchpoints to understand customer journeys. Use cohort analysis to identify patterns in user behavior and lifetime value. A/B testing at scale becomes possible with sufficient traffic, enabling continuous improvement of every element. Personalization at Scale Deliver individualized … Read more

Category : Online marketing

What is Google Ads Gallery? Why Should You Care?

What is Google Ads Gallery? Why Should You Care?

Google Ads Gallery represents Google’s effort to showcase creative advertising examples across its platform. Understanding how to leverage this feature can improve your advertising strategy and creative output. Table of Contents Toggle What is Google Ads Gallery? Key Benefits of Studying Ads Gallery How to Leverage Gallery Insights Integrating with Your Strategy Common Mistakes to … Read more

Category : Vlog

Drug Rehab Marketing / Addiction Treatment Marketing | Guy Sheetrit – OTT

Drug Rehab Marketing / Addiction Treatment Marketing | Guy Sheetrit – OTT

Hey Everyone, Guy Sheetrit here from Over The Top SEO, On the topic is Addiction Treatment Marketing & Drug Rehab Marketing. in this video I’ll be sharing some of the amazing things no one else would or could do for you in the rehab industry, there’s a lot to cover, so let’s start.

If you are a treatment center owner, big, small, successful or not you probably know by now that your niche is extremely problematic, the positions you were forced to accept and recognize online just in the past couple of years alone, have made it almost impossible for you to show up on any of the search results on Google, to top it off it comes with so many rules and regulation from the government, congress, lawmakers, the health industry & google that contradict each other on daily basis and bluntly forces you, the rehab center owner to face a very sad reality where you don’t actually matter and for the most of you its game over soon.

The demand for rehab centers is not going anywhere, in fact, drug & alcohol consumption is progressively increasing, and at some point, they will need drug rehab to get sober in, the problem is that you are being outranked, outsmart and outnumbered by your competitors, meanwhile you slowly fade to nothing.

The frustrating part about it is that even if you do end up making a marketing “home run” and finally able to get some traction to your website, it’s NOT NEARLY ENOUGH.

Let me break it down for you:

We only have 3 verticals to play in, equally sharing about a 3rd of the overall local traffic that your website needs when it comes to Google.

1. Google Ads, This vertical is 100% occupied with big players spending $100,000’s on ads each and every month, these players know exactly what they need and how to get it, they only care about making each click so expensive for you so even if you did generate an admit here and there, your odds of going full census from Google Ads are non-existent, guaranteed.

2. Google Maps, probably the most rewarding vertical in the Rehab space for several reasons, The main once are:
Physical Presence, Visibility & Reputation.

People that struggles with addiction must look for a place that can help them get better, not a place that shows more places that can help them get better, that’s why Google Maps is responsible for the highest conversion rates when someone is indeed calling you from your Map rather than your Ads.

Last but not least,

3. Organic SEO, Rehab is by far one of the hardest niches to rank for, and outranking all the directories organically are basically lucid dreams in most cases without a very aggressive marketing approach and one that can be executed immediately.

Organic SEO is just as rewarding as the Maps are but ONLY if they complement each other on the search results, for example: if you are in the top 3 pack of the maps but don’t show up organically in the top 3 results you will never experience the maximum potential of dominating your niche locally, when you are presented by Google twice and more, for the same term, the human mind automatically prioritize you over your competitors.

it’s the overall visibility of your treatment center that paints the picture for your targeted audience, driving them to click on you and not someone else.

Here at OTT, we operate differently, we bring you undeniable results, and I am calling you,

If you are a treatment center owner that never experienced top results in your area

If you are a treatment center owner that wants to grow to more locations and keep a full census

If you are a treatment center owner that is tired of buying rehab leads and taking unnecessary risks just to fill up some beds.

Well, I have some amazing news for you.

I created a very special qualification funnel for the rehab industry based on real-life proof of dominance, so by following this set path we are able to determine our success in at least 95% certainty So If you are qualified and accepted all I’m going to say is welcome home because not only that –

We will build, create, re-shape & optimize your Website, your Maps and your brand for you,

We will outrank any competitor of yours that stands in our way including all the directories.

We will make sure your facility is much better in all aspects simply by allowing you to concentrate on what really matters, TREATING PATIENTS BETTER.

and Most importantly we will take you way Over The Top and KEEP you there.

Feeling lucky today? Go ahead and apply, who knows? We might be the best thing that ever happened to you.
https://www.overthetopseo.com/addiction-treatment-drug-rehab-marketing/

Category : Vlog

Google Maps Marketing / Google Maps SEO by Guy Sheetrit OTT

Google Maps Marketing / Google Maps SEO by Guy Sheetrit OTT

Google Maps Marketing / Google Maps SEO 2019 Ranking Tactics.

Hey Everyone, Guy Sheetrit here from Over The Top SEO, On the topic is Google Maps and Google Maps Marketing, In this video, I will explain what we can do for you in that arena.

As you may know Google my business is one of the most powerful tools ever created by google for free and its there to serve the consumer and the provider with the same level of interaction when it comes to need and demand Google my business is responsible for at least a 3rd of your local traffic.

Not many understand the COMPLEXITY behind google my business algorithm and what it really takes to make it to the top results, especially if you are in a competitive niche or even semi-competitive for that case. those of you that had to do it on their own, Well, you know what I am talking about.

Here at OTT, we strive for growth for both you and us, and I am calling you,

If you are a business owner that never experienced what it’s like to have top rankings in your niche in your area,

If you are a business owner that comprehends that without Google maps you will lose at least 30% of your RELEVANT local traffic.

If you are a business owner and you depend on google maps to attract your walk-in’s, website visitors and phone calls.

YOU CAN STOP NOW.

I created a qualification funnel with some strict rules that allow me to determine the odds of our success in at least 95% certainty So If you are qualified and accepted all I’m going to say is welcome home, because not only that
We will build, create & optimize the maps for you,
We will outrank any competitor of yours standing in our way.
and Most importantly we will take you Over The Top and KEEP you there.

Feeling lucky today? go ahead and apply, who knows? we might be the best thing that ever happened to you.
https://www.overthetopseo.com/

Category : Vlog

Guy Sheetrit OTT CEO Welcome Video

Guy Sheetrit OTT CEO Welcome Video

We Have Built Our Success in SEO and Beyond by Choosing Our Battles Carefully.

We cannot win every battle. This is why we select our clients very carefully.

Only a top SEO company can rank itself on page one of Google for the most competitive SEO related search terms like: Professional SEO, SEO Experts. Get an idea of what we can do for YOUR business, Watch this video by our CEO, Guy Sheetrit to see if you are qualified.

Feeling lucky today? go ahead and apply, who knows we might be the best thing that ever happened to you.

https://www.overthetopseo.com/