Competitor analysis is an important part of SEO. It involves looking at the strategies and tactics of your competitors and using them to inform your own strategy. Competitor analysis can help you identify areas where you can improve your own SEO efforts, such as finding keywords that your competitors are targeting, understanding their content strategy,. … Read more
Guy Sheetrit
If you are serious about delivering great results for your clients, then you are going to have to invest in some excellent quality tools. There are many tools available on the market, and new pieces of software are launched on an almost daily basis it would seem. Personally, I am of the opinion that there … Read more
Guy Sheetrit
Not many people would deny the impact of internet marketing techniques. It not only created new ways for businesses from all around the world to have access to millions of potential customers. It also opened a floodgate that has been difficult to close; online spam. For a deeper dive, explore our guide on Healthcare Marketing … Read more
Guy Sheetrit
For many web designers or SEO experts, the biggest problem can be their landing page. The harsh reality is that its design and content need to be top quality. Otherwise, all of your search engine optimization is wasted, as your visitor will simply leave the site. Over time this will also mean your bounce rate … Read more
Guy Sheetrit
We’ve talked at length about the future of SEO Strategy and current best practices, but what of the past? Looking back at the history and progression of this craft can be extremely valuable. It serves both for having a reference and helping to predict the next movements of modern search engine giants. For a deeper … Read more
Guy Sheetrit
Managing expectations is a big part of SEO freelancing. Clients want a consistent and reliable (repeatable!) experience and for good reason – a good SEO freelancer doesn´t come cheap. We’ve spoken at length about the nature of SEO in that it is a changing and rapidly evolving subset of marketing. This is all easily understood … Read more
Guy Sheetrit
Table of Contents toggle things people don´t know about search engine marketing forget bing, it’s all about google seo is too technical! you can still stuff keywords footers galore! search engine marketing is optional seo won’t benefit the rest of my marketing team 1. Content Marketing 2. PPC 3. Business Development 4. Branding and the … Read more
Guy Sheetrit
You know full well that you’re hitting the targets you need for SEO success, but does your boss? It’s a nightmare situation that many experienced SEOs have been through before. The technical and long-term nature of SEO can make it difficult to report. We all have to show our work at the end of the … Read more
Guy Sheetrit
2023 has brought exciting changes to the SEO world. It’s a fast-moving game as what have been considered SEO Best Practices change continuously. Today we will list a few methods and techniques that have grown in prominence since the turn of the year. Table of Contents Toggle Content Aggregation Mobile Optimization Long-form Content Semantic Search … Read more
Guy Sheetrit
Social media and SEO are becoming increasingly entwined and relevant to each other. While it was previously the case that these two areas were separate and did not have popular overlap the increase in the number of social media platforms. The spread of their use has pushed these two areas together. It is now the … Read more
Guy Sheetrit
Based on our most successful results and relationships, we looked at what we did differently than others and discovered basic, simple commonalities in design and development between these diverse organizations.
These principles, when acted on, ultimately revealed themselves on our clients' bottom line. We believe that to withhold these revelations would be of the highest disservice to the health and strength of the businesses we're championing with our apps.
While these principles are basic and simple, they may not be easy for everyone. We've discovered not every business is prepared to or at the point where we can trust them to achieve their goals. What we do know is if an organization is prepared to dance within these principles, we have no doubt that we can win it together.