It goes without saying that SEO has changed over the years. In its halcyon days, the processes available to boost page rankings and run campaigns were far simpler and easier to operate. This has changed in time since, with Google clamping down ever harder on SEO in order to maintain the accuracy and authenticity of … Read more
It goes without saying that SEO is a gigantic and critical industry. Thousands of skilled people across the globe focus their niche marketing efforts on the main contenders for search engine optimization such as Google, Yahoo and Bing. But what about the niches? SEO goes far beyond just those few search engines. In this article, … Read more
Category : SEO , SEO Basics
Top Ten SEO Plugins for Your Browser
Coming up with a Top Ten SEO Plugins list is a handful, we agree. Tools of the trade are critical to any person working within the SEO world. As the landscape of this trade has changed over the years, so has the need for a variety of different programs and plugins to monitor the many different … Read more
Category : Business advice , SEO
How Will Brexit Affect SEO?
After the British decided to leave the European Union, people around the world have been left with a big question mark on top of their heads. What does it mean for business? How will it affect our economy? And, more importantly for those in our line of work, How Will Brexit Affect SEO? Many people … Read more
Just as the world of SEO has rapidly evolved in function and process in recent years, so has its scope. We’re no longer looking at specifically defined tasks that can be narrowly performed in order to raise up your page as you need it. The game has now changed and social media is a big … Read more
Increasingly, perhaps the most important part of your business is your website. Your website is often the most visible part of your company, to get you new leads and business, and once set up, it should run for you 24/7 every day of the year. Regarding cost, it is easily the cheapest employee you will … Read more
Gone are the days when all your tasks had to be done manually. Evergreen content, blogs, images, video, and other site info continue to need maintenance and updating but if you’re smart, you can dramatically cut down on your workload by automating most of your tasks. I’ll skip introducing IFTTT and Zapier for now, maybe … Read more
Less scrupulous companies have made a lot of money by giving customers the impression that SEO is highly technical and incredibly difficult, after all, the more complicated service is perceived the more you’re able to charge for it. This is one reason we’re regularly asked to give our opinion on the one single best piece of … Read more
We all know that Google favors websites that offer the most relevant content for users. It might be logical to think that if a page receives a lot of clicks, it is because it actually has meaningful and useful content for most users. Google then might take notice and elevate its ranking on search engine … Read more